UNYKA - Digital Agency Branding & Web Design

Domains: Branding • Identity • UX • Web Design

Project Overview

Unyka is a prestigious design and development agency concept that transforms clients' ideas into digital success. This comprehensive branding project establishes a complete visual identity system for a creative agency focused on delivering speed, innovation, and collaborative excellence.

🎨 Branding & Visual Identity

Logo & Symbol Design

The Unyka logo features dynamic diagonal elements that create movement and energy - perfectly embodying the agency's fast-working, innovative approach. The geometric construction suggests precision and technical expertise while maintaining creative flair.

Color Strategy

The signature orange-to-yellow gradient serves multiple strategic purposes:

• Energy & Innovation: Orange conveys creativity and enthusiasm
• Optimism & Growth: Yellow represents success and forward-thinking
• Warmth & Approachability: Creates trust while maintaining professionalism
• Digital-Forward: The gradient technique signals modern, tech-savvy capabilities

Typography System

Clean, sans-serif typography reinforces the professional yet approachable positioning. The type hierarchy balances readability with visual impact, ensuring clear communication across all touchpoints.

💡 Brand Messaging & Positioning

Core Value Propositions

"Simplifions le digital pour amplifier vos idées"